The Brazilian Travel Blogs Association (ABBV) is a non-profit organization engaged in the professional growth of bloggers in the travel industry. The association integrates its associates and establishes relationships with companies and agencies in the tourism and digital content industries in order to stimulate the market's growth. ABBV aims to create an environment to develop and promote activities related to travel bloggers, and their business relationships, in a transparent and ethical manner based on respect for the community, content quality and information accuracy.